WHAT WE DO

Chairs by the lake

Blue Sky Thinking is a firm of skilled, creative and experienced consultants who blend business strategy with marketing services to help your company succeed.

 

Business Strategy

This process starts with a diagnosis which is developed through conversation, observation and research. We analyze your organization's current business strategies and uncover the core issues that represent the greatest opportunities. Then, we develop a strategic plan for addressing those issues and determine the level of execution needed with a detailed customized solution.

 

Services we offer include:

  • Organization/department/program assessments
  • Coaching and mentorship
  • Project Management
  • Strategic Planning
  • New Business Development
  • Interim Leadership
  • Change Management
  • Customer Acquisition and Retention

 

Marketing Services

Refining, repositioning or reinventing requires new focused marketing services that align with and support your overall business goals within your budget.

 

Services we offer include:

  • Market research including competitive intelligence
  • Member, volunteer, donor or customer satisfaction services including surveys and focus groups
  • Branding and Positioning
  • Product/Program Marketing
  • Marketing Audit
  • Promotions
  • Web/Interactive Media
  • Brochures/Collateral
  • Advertising
  • Event creation and management
  • Creation of a charitable giving program, department or partnership
  • Sponsorship evaluation, recruitment, sales, negotiation and activation